It was a chance meeting in Bangkok in 2002, with a connected and insightful diamond industry manager, that put Diamonds West co-founders Niel Westman and Lauren Zenzen on a path that would come to revolutionize the way people buy diamonds today.
Now having access to the highest quality diamonds on the global market, the two discovered that they could cut out a whole lot of the overhead associated with traditional retail outlets. They found that it was these costs that added so much to the price of a diamond and diamond settings, and that also in these instances, the grade of the jewel frequently did not correspond with the retail price. And so the ambitious couple set out to re-imagine how people could access diamonds – certainly one of life’s most important and meaningful acquisitions. This meant a customer-focused approach that lifted the veil from diamonds while bringing them to the world of e-commerce. In one ingenious stroke, Diamonds West lowered the cost, increased accessibility, ensured quality – and made the entire process easy and worry-free. DiamondsWest.com was born.
First, DiamondsWest.com gives the consumer the complete information with an online Diamond Education Centre and an all-access pass to a global diamond database showcasing in detail tens of thousands of certified, expertly cut diamonds. You can explore and search independently, or contact Diamonds West directly to express what you have in mind, and they will identify the top candidates for you to make the final call.
But of course every diamond needs a setting – and it’s here again that Diamonds West gives consumers what they want: unbeatable quality and value. Choose from one of thousands of exquisite designs, make custom changes to them, or have a setting custom-designed to reflect your ideas and specifications. Using custom CAD/CAM software, Diamonds West will create an exact, digitally rendered image of your design – diamond and setting – to scale, in every detail, and from different perspectives, so you will see just how it will look in real life. Virtually anything is possible.
And all of this is done via this site. A better way to buy diamonds – at a cost traditional outlets simply can’t match. Or make an appointment to come visit us in person at our downtown Vancouver office or Langley, BC headquarters – under the eternal gaze of Washington’s gorgeous Mount Baker.
Wherever you are on the globe – Diamonds West shows you the better way to buy diamonds. All shipments are express and fully insured against loss or damage.
